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Are you confused when heads talk about ‘Lo? Well here is a handy intro. Put This On, a web series about “dressing like grown up” tackles the ‘Lo (as in Polo by Ralph Lauren clothing) lifestyle and culture for the first episode of its second season. Shout out to Hip-Hop Wired contributor Dallas Penn who serves as an expert in the video, relaying the nuances of why obtaining that treasured piece of ‘Lo apparel was crucal and why might need weapons to actually wear it.

“Who knew what the hell Polo was before Ralph Lauren? I mean what the hell is Polo?,” asks DP rhetorically in the clip. “Is it golf on horseback? I don’t understand it to this day. And it doesn’t even matter. It’s become bigger than simply clothing. Ultimately it’s the American dream.”

A freshly dipped take on the American dream.

 

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Photo: Put This On