Nike Air Force 1s (Nelly)
The Nike mainstay, Air Force 1s, was originally released in 1982 and had been a staple among urban youth pretty much since then. Hence the nickname “Uptowns,” coined because of the shoes’ popularity among Harlem residents. Twenty years after the original release, St. Louis rapper Nelly dropped the sneaker sonnet “Air Force 1s” which paid homage to the sneaker classic. The song reached #1 on Billboard charts and coincidentally coincided with the shoe company’s 20-year anniversary campaign push for the shoe.