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Mitt Romney has built his campaign on the foundation of the falling economy, but that may not be enough to clinch a presidential win. The 65-year-old is aware of his deficiency among minority voters, and is looking to close the division by heading to California.

Romney will be in Downtown Los Angeles, Monday(Sept. 17), to address the United States Hispanic Chamber of Commerce for their 33rd Annual National Convention. During the speech, he will detail why he is a better candidate than President Obama, but given his stance on immigration, he may face scrutiny. Protests are planned in the area, as a show of opposition to Romney’s views.

Snippets of his speech released to the media revealed that Romney will use the economy to get Latino voters on his side. “No one is exempt from the pain of this economy, but the Hispanic community has been particularly hard hit,” reads the speech. “Over 2 million more Hispanics are living in poverty today than the day President Obama took office.”

He will also bring up Obama’s promise of “a world of limitless hope,” to contrast the state of the country which continues to be crippled by the disappointing unemployment rate, and lack of strong job creation.

Given the unwelcoming response he received at the NAACP’s annual conference, Romney is likely ready to be met with a similar disposition, but can bounce back from the potential backlash with a scheduled TV appearance on Live! With Kelly & Michael, this week.

The president will also make the talk show rounds, and plans to stop by The Late Show with David Letterman.

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Photo: Reuters