A$AP Ferg kept it short and potent in the visuals for “40 Below,“ titled after the hi-top Timberland boot worn by “Bishop,” Tupac Shakur’s menacing character in Juice. The track appears on the collaborative SXSW Social mixtape by DJs Whoo Kid, Flat Fitty, and Mass Appeal.
An introspective, yet pitchy chorus about a life where packing a deuce-deuce in your boots is essential to survival sets the tone in the black and white video. Oddly director Dan The Man opted for an in-studio locale, rather than a grittier Harlem setting that would have better suited the track.
Fergenstein powers through with his gold fronts in tow, though, with lines of disparity. It doesn’t get more real than, “And you don’t want to end of like Steele, with steel to your grill ’cause you didn’t want to f**kin’ peel/ S**t is real that I kick. I’m dead broke. Can’t afford smoke, so I get high off of lead choke.”
Check out the video below, and for those looking to check out SXSW Social, you can download it by clicking here. Be on the lookout for A$AP Ferg’s solo mixtape, Trap Lord, due out soon.
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Photo: YouTube
