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Photo: Jewish Business

Snoop Could Have Been On Def Jam Records

If you’re Russell Simmons and Lyor Cohen, you can’t say “[Snoop], you got the best deal in the world.” You’re gonna say, “You got the worst fucked up deal in the world and I can make it better for you.” And that’s what Russell and them did. Russell went to Snoop and flew him to New York and said, “I want to do a deal with you for Doggystyle.”

Imagine the power Def Jam would have commanded if they had the biggest West Coast artist on their roster at a time when selling records came considerably easy. It would be a monopoly as we know it to this very day.

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