Latifah Muhammad

Forbes Says A “White Blonde Australian Woman” Runs Hip-Hop [PHOTOS]


Forbes has pinpointed the new leader of Hip-Hop and she happens to be a “white blonde Australian woman,” who goes by the stage name of Iggy Azalea. The 23-year-old rapper is the game’s most exciting “new artist” who again, just so happens to be White.

The article, which was titled “Hip Hop Is Run By A White, Blonde, Australian Woman”  has now been titled “Hip-Hop’s Unlikely New Star”, and is penned by contributor Hugh McIntrye. He hinges a hypothesis of Azalea’s reign over Hip-Hop on the success of her debut,  The New Classic . The album pushed less than 55,000 units in week one, giving her the highest charting debut from a female rapper since Nicki Minaj’s 2010 Pink Friday debut sold 325,000 copies in seven days. The impressive, but far from earth-shattering sales feat is doubly notable “considering she is a brand new name in this country,” the articles states.

Unfortunately, Forbes has their facts wrong.

Azalea is hardly “brand new,” in America, and certainly not in Hip-Hop. In 2012 she became the first female rapper included among XXL’s annual Freshman class list, and over the last couple years she continued to release music, and kept her touring game strong.  She hardly dropped out of the sky and into the Hip-Hop record books, and doesn’t own the genre as a result.

According to Forbes however, Azalea has been outfitted with the brave task of  breaking color barriers, in addition to being a female rapper:

Making a name for yourself as a woman and hip hop is laudable enough, forget the fact that she is a white, blonde, Australian woman. In a genre dominated almost exclusively by African-American men she sticks out like a statuesque thumb.

In fact, women are so few and far between in the field that the Grammys had to discard their separate category, which many genres had up for years. For a few years there was a Best Female Rap Solo Performance and one for men, but it was discontinued after only two trophies were given out (both to Missy Elliott). After that, both rap and rock only gave out one trophy, and almost always to a man.


Azalea has indeed earned her stripes and is deserving of recognition, as the article points out.  She stands as the first female rapper to simultaneously have two songs in the Top 5 on Billboard’s Hot 100, by way of  “Fancy” her own single, and Ariana Grande’s “Problem” ( both pop records) of which she is featured. On the other hand, she’s doesn’t necessarily “stick out like a sore thumb.” For one, Hip-Hop embraces white rappers (shocking, we know), and Azalea was co-signed by T.I. She  didn’t shoot to stardom out of nowhere, all while crossing such huge color lines in the process.

Later in the piece, Minaj is pitted against Azalea as if the two are competing. The Young Money Barbie has somehow already been defeated:

For the past several years, Nicki Minaj has been the prominent woman in hip hop, but it seems there has been a change. Not only has Minaj been oddly quiet for months, she has said she will no longer be releasing radio-ready pop/hip hop blends, instead going back to her pure rap roots, leaving a void to be filled by none other than Iggy.


Of course, Minaj hasn’t been “oddly quiet for months,” nor has she left a void that Azalea happily filled. She’s been heavily releasing new music, particularly in the last few months. Keeping her name, face, music, and curves in the public eye, is a big part of her promotional strategy— and a roadmap for Azalea to follow, should she choose to do so.

In short, Azalea’s hard work is paying off. This doesn’t mean she runs Hip-Hop.

Perhaps Forbes never got that memo.

Click below to see a few gratuitous flicks of Hip-Hop’s new queen!

Photos: Instagram

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Comment Comments: 18 Tags Tags: nicki minaj, hip-hop, iggy azalea, forbes

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  • Sarha

    Queen Iggy <3 Happy for her success.

  • Bubbah

    Every music genre started by blacks, has been copied and stolen by whites!! Even twerking is considered a white thing. Even though blacks and Hispanics have big butts by way of genetics, that too has become a thing of WHITE beauty. Oh! And cornrows are only beautiful if worn by a white woman. Go figure.

    • Crown Heights


    • Queen2Cent

      I cannot speak from back in the day, but this day in age, BLACK FOLKS ARE GIVING WHITE FOLKS THE POWER.

  • IndicaSplendid

    This article basically sums up my opinion. Her music is top 40 friendly. She’s far far from running hip hop. I don’t hear her music on urban radio. Sorry.

  • solofromtoronto

    Come on HHW.. what do you expect from a Forbes article about Hip Hop?

  • Charla

    So I guess this Forbes guy is on Iggy’s payroll? I’ve heard her voice on the radio only once and I wouldn’t even be able to guess what that song was. Some stardom….

  • Jay Lamont


  • sweet_lies

    the author wanted attention. next…


      Exactly..he reached to the point of no return..maybe iggy slept with him


    April fools…somebody at forbes should be slapped and fired for that one

  • prettyman

    The rap game has been weak for years! It is no wonder new comers or old new comers are finding fans!And, if you want to hold on to something? Then you better step ya game up!

  • Tee

    So any Hip Hop head knows wat it is…….It aint about color we know dat…Cuz Em was killin da Hip Hop scene for a min….But to call her the Queen of Hip Hop over one Pop hit is ridiculous. …..she finally got one of her joints playin on da radio but now dat makes her da best of the best….Fuk outta here….she sold 55k on her 1st week…..dats nuthin to 325k for Nicki….there’s no COMPARISON……so wat da FUK is dey talkin about…..dey listed FACTS….numbers don’t lie….so wat does dat tell ya…she still needs 2 get her fan base tight….cuz she only got a few in da crowd….to be truly honest Forbes don’t even know wat real Hip Hop is…like Kevin Hart said….don’t believe da hype…..cuz she’s gettin hyped by people who got da upper hand…….Us Hip Hop heads though…know wat it is……..#ShesLyricallyGarbage BUT Nice 2 look at…..she aint fukin wit Nicki Lyrically……..Cum out wit sum more hits cuz Nicki stay wearin da crown in my opinion…….

    • asia

      Let’s take it back to the origins.. PUBLIC ENEMY told us not to believe the hype..but I’m with u on your comment. Iggy is trash, but the complexion is her ticket. I even attempted to look up a performance, just for clarity before judgement..
      Still trash.

  • yeahok

    She proved that if you get butt injections and make your voice sound funny you can become a pop-rapper

    • R!-Goddamn-Diculous

      No, Nicki proved that lol…

  • newsjunkie

    Where’s Forbes PR?

  • Mel

    I don’t ever use the word racism lightly but I don’t know how else to explain the success of this person who is called a “rapper” but is an absolutely awful lyricist who embarrassingly hides her real accent in favor of an Urban Southern accent and has what appears to be injections (you know where) to mimic the natural physicality of black women. She’s a parody act, a blatant attempt to whitewash and pop-ify rap music. The fact that most black rappers today are coons themselves certainly doesn’t help the matter.