Call it the “Chance effect.” Starting in 2018, music released on Soundcloud will be eligible to win Grammy awards.
Chance The Rapper, the poster child for free and independent music, smiled and muscled his way into Grammy consideration by launching petitions and co-signing others that urged for streaming music to be eligible for the prestigious award. The wish was granted in 2016 when the Recording Academy announced that streaming albums and music would finally get their own categories.
However, music on platforms like Soundcloud, DatPiff and LiveMixtapes weren’t accepted. Until now.
After taking some baby steps to include streaming albums in the 2017 Grammys, Chance has announced that in 2018, music released on Soundcloud will become eligible as well.
Granted, Chance isn’t a spokesperson for Soundcloud or the Grammys, but he is a trusted voice on trends like these. Neither the Grammys or Soundcloud have issued official statements, yet.
If this is true, it means that we are guaranteed to see more rap artists nominated for Grammys. In 2016 rap dominated the Soundcloud charts. Chance’s Coloring Book was the most streamed album, Desiigner’s “Panda” was the most streamed song and Lil Uzi Vert was the most followed artist. Artists such as Migos, Kodak Black and Gucci Mane are currently among the most listened to artists on the platform as well.