Lonzo Ball is making history by debuting his own sneaker from his own sneaker company.
The ZO2 sneakers were revealed exclusively on SLAM Magazine. While the silhouette is painstakingly similar to Kobe Bryant‘s Nike’s, the shoe is pretty impressive.
Here’s a product description found on Big Baller Brand’s website:
The ZO2 Prime is ushering in a new paradigm on and off the court. The ZO2: PRIME was meticulously developed at every stage by Lonzo Ball. Debuting in a low-top cut, the Prime flies first class without compromise.
An Ortholight© insole is embedded throughout the entire insole for maximum comfort.
A full bed of shock absorbent material keeps the shoe lightweight for high-speed performance. With a Custom Hand painted the bottom, Microfiber python texture in Matte Black, and a Delorean finish.
The ZO2: PRIME is a first class fit for any collection.
The shoe was rumored to be retailing for $200, but they are actually going for $495. $995 for an autographed pair.
The hate train had plenty to say about the Ball family’s bold move.
