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“F is for the Fatty’s wearing my isshhh.” As was the case for lyrics in the golden era of Hip-Hop, FUBU was the brand that everybody was about in the urban community. Being helmed as For Us By Us, the company that was founded in 1992 was competing with the heavyweights such as Nike and […]
“We really should have done some Rihanna Rocawear umbrellas when that song became a hit. We could have made a load of money on those. I’m still kicking myself.” For all of the chaos that was left in the wake of the Roc-A-Fella break up, there is still some positivity that can be found if […]