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Though we hope this will lead to Nike making dramatic changes to ensure that everyday customers who don't have inside connections and fancy sneaker bots to eat up merchandise, we're not really holding our breath at this point. Neither are their employees.

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“The National Urban League has been championing the elevation of Black lives and empowerment of Black communities for over 110 years,” says Marc H. Morial, President and CEO of National Urban League. “With NIKE, Inc.'s investment, we’ll be able to both get more people to work in living wage jobs soon after incarceration and expand homeownership opportunities for Black individuals and families across the United States.”

KICKS

The heel Air Unit is in plain sight and should look familiar because it's the same one found in classic models like the Air Max 1 and Air Max 90 as well as in the Tinker Hatfield designed Air Jordan III, IV, V and VI.

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Yeah that's cool but do they have any teenage sons or daughters that are sneakerheads though? Will they soon have kids that will turn into sneaker resellers right out the womb? We want answers! Okay, we're sorry about that little outburst. We just frustrated round these parts. 

Tech

Air Max Day isn't officially celebrated until March 26. Online sneaker marketplace GOAT has decided to celebrate the iconic silhouette with a cool promotion allowing customers to scoop some rare air grails.

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Sneakerheads feel like their suspicions about the SNKRS app and how trash it is were confirmed following the news of a VP connected to the app resigned from Nike.

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The 1-of-2 pairs being auctioned off is already at an amazing $25,000 but if y'all got that kind of money to burn check in with Sotheby's come Friday (February 12) and see if you can walk away with a piece of Presidential history.

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The Cosmic Unity will be Nike's first performance sneaker under their "Move to Zero" program which is Nike's new initiative towards help tackle climate change via a zero waste and zero carbon to help Nike minimize it's environmental footprint on the world.

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Nike unveiled their new GO FlyEase release. The shoe is a true gamechanger as it allows you to wear it hands-free as it has a patent-pending bi-stable hinge and midsole tensioner.

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Though Nike has taken legal action in prior years to protect their brand from bootleggers, recently they've taken it up a notch and have even come for customizers such as Warren Lotas for infringing on their classic silhouettes.

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This would be Nike and Skepta fifth collaboration and is scheduled to drop later this year after being pushed back due to the pandemic last year. Are you interested in picking up a pair? Let us know in the comments section.

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We are only a couple of days into the new year and we already have our first hyped shoe release. Two of your favorite brands are partnering once again for the culture.