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Swizz Beatz recently caught up with Karma Loop TV to talk his new “Reethym Of Life” campaign courtesy of Reebok sneakers.

As previously reported Swizzy’s been named the new creative director of the Reebok Classics brand and is promoting his line of limited edition sneakers and apparel.

In this recent interview we see him talk his brand, the hardships that come with being a creative director and he even offers fans a chance to win one of his trademark varsity jackets.

Check out Swizzy below.

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