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Come on, son. A New Jersey deli owner found it appropriate to publicly celebrate “white history month,” as if there would be no pushback.

via CBS New York:

A sign in a store window stirred up racial tension in Flemington, New Jersey this week.

The sign in the window of Jimbo’s Deli on Main Street says “Celebrate your white heritage in March. White History Month,” as first reported by the Hunterdon County Democrat,

“The ‘white’ had a cross. It was a cross ‘t,’ which is used by the Ku Klux Klan as a symbol, right,” said Bhakti Curtis.

Curtis, a bi-racial neighbor, said he couldn’t believe what he was seeing. He confronted the owner, Jim Boggess. “He didn’t have a clue why I was offended and then why other people would be upset about it neither,” he said.

WCBS 880 couldn’t reach Boggess for comment, but he told the Hunterdon County Democrat, “No matter what you are — Muslim, Jewish, black, white, gay, straight — you should be proud of what you are. I shouldn’t have to feel bad about being white. I just want to be included. Why is this such a big deal? I don’t get it.”

However, the sign has been taken down and Boggess has apologized to Curtis, NJ.com reported Thursday.

The issue was resolved, but not without locals picking sides in the dispute. “I never meant it to be a black/white thing. I only meant it to be a white thing,” Boggess told NJ.com. How he was so optimistic is beyond us.

Photo: CBS New York