In anticipation of this year's Academy Awards ceremony, Pharrell Williams and Miss Info will be releasing special video conversations each day this week. The heavily branded videos, which promote Qream, Williams' venture into alcoholic beverages, show Qream Ambassador Miss Info discussing all things Oscars with the producer/rapper/designer.
In the first video of the weeklong series (watch below), the pair talk about the Neptunes super-producer's role as a music consultant for the 2012 show. Williams will team with Hans Zimmer, the German composer of The Lion King, Gladiator, The Dark Knight and Inception, to provide the score for the 84th Annual Academy Awards airing this Sunday on ABC.
In 2010, Williams was tapped by Pixar to score their smash animated film Despicable Me. The Grammy winner has also written music for other films, including Rush Hour 2, Knocked Up and The 40-Year-Old Virgin. Last week, Williams and Qream Ambassador Miss Info released a similar video encouraging ladies to celebrate their Valentine's Day with Qream. The fruit-flavored was vodka co-founded by Williams last year.
Each day this week, a new film-themed video will be released on Qream's Facebook page.
Photo: Miss Info