The possibilities for rappers and brands to develop partnerships are limitless these days. And that’s even more apparent with this new Migos visual for “Bedloo.”
Yes, the Georgia rappers are referring to that Bedloo. If you’re unaware, the song’s titled after an application allows users to vote between two choices of questions, music and videos. Bedloo actually commissioned the minds behind “Versace” to create the record and shoot an accompanying treatment that’s basically three minutes worth of product placement.
Considering the police investigation surrounding a recent Miami shooting, during which someone from either Migos or their crew was shot, it’s surprising that they’d be the ideal choice to market the app. But hey, cash out by all means fellas.
See how effective Migos are as pitch persons in the clip for “Beedloo,” which Zaytoven produced, below.