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Snoop Dogg and weed are as synonymous with each other as Redman and Method Man. So it should come as no surprise that the West Coast ambassador has backed a lifestyle media site that revolves around the users love of Mary Jane called Merry Jane.

The site—which launched last year—presents itself as a treasure trove of information and content for the Cheech, Chongs, and, well, Snoop Doggs of the world. The website’s partners include Seth Rogen, Guy Oseary and Miley Cyrus, and contains everything from dispensary locations to chronic cooking recipes and original shows such as Wide World Of Cannabis. The show travels around the world to document that impact of the marijuana culture in specific countries. First up, the lovely country of Uruguay.

As time passes and weed culture continues to grow and dominate political talk, don’t be surprised when Merry Jane begins to get a lot of burn in your neighborhood marijuana circles.

Watch the premiere episode below.

Photo: screen cap