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These days, Jeezy is as viable with brand partnerships as he is musically. With that, we receive a first look at his upcoming shoe collaboration with Gourmet Footwear via the official lookbook.

In the photos, the Snowman appears alongside Gourmet co-founder Greg Lucci.  Together, the two engage in some boss activity that looks very natural. And that’s no mistake, because the lookbook was shot on-location during an actual dinner at Atlanta’s Gio’s Chicken Amalfitano.

Jeezy and Lucci can be seen seen partaking in a meal, while smoking cigars and sipping on Tequila Avión in a subtle setting.

Coined “The Croc Pack,” the shoes are made with a bevy of materials, including authentic Italian crocodile, Italian snakeskin, and various suedes.

Based on the flicks, the pair clearly look to market the shoe as a lifestyle, rather than a product.

The Cinque 2 LXL and 35 Lite MP are available via Gourmet’s website for $110 and $150, respectively. Check them out for yourself on the following page.

Photo: Gourmet

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