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Rihanna doesn’t show any signs of slowing down, as she’s been named the face of French fashion powerhouse Balmain’s 2014 spring/summer campaign.

Vogue spoke with Balmain’s Creative Director Olivier Rousteing, who had great things to say about the songstress. “In front of the camera, she makes you feel like she is the only girl in the world,” said Rousteing. “When the woman that inspires you wears your creations, your vision feels complete.”

The ads were shot by Inez van Lamsweerde and Vinoodh Matadinn in New York City, and the looks were created by Rih-Rih‘s personal stylist Mel Ottenberg.

After the jump, you’ll find photos of the Grammy winning singer’s Balmain adverts can be seen on the following pages.

Photo: Balmain

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