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Even big corporations such as Gatorade couldn’t help themselves from ribbing LeBron James for his severe cramping in Game 1 of the 2014 NBA Finals.

The sports drink giant’s Twitter account got involved in the trolling fiasco as the defending champion had to be taken out of the game multiple times due to the extreme heat in San Antonio’s AT&T Center.

James is endorsed by rival company Powerade and the OG hydrate to the stars just couldn’t resist throwing jabs.

“The person cramping wasn’t our client. Our athletes can take the heat,” the account responded to a user when asked why they let King James be carried off the court like a peasant.

The slander was all fun and games until Gatorade realized the conflict of interest they had created. They sponsor the entire Miami Heat (and the entire league for that matter), which is also obviously drunk by James.

In a statement to the NBA, Gatorade apologized for their actions, “Our apologies for our response to fans’ tweets during (Thursday) night’s Heat vs. Spurs game,” Gatorade said in a release. “We got caught up in the heat of the battle. As a longtime partner of the Miami Heat, we support the entire team.” James had to receive intravenous fluid treatment after he was pulled away during the final stretch of the game. The Heat

There most likely won’t be any apologies from those that help create the massive trending topic knows as #LeBroning during the game’s action.

Check out the tweets that got Gatorade in a bit of trouble in the gallery below.

Photos: YouTube, Twitter/Gatorade

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