With the NFL Playoffs starting this weekend and Super Bowl LVI on the horizon, it only makes sense we get some new Madden NFL 22 content.


New York City has an all things Gatorade pop up in town. The G-Store is made to look like an all Gatorade everything convenience store, but has a hidden stockroom where visitors will learn about the science behind the brand and take in some sports culture, too.


Gatorade’s “Be Like Mike” campaign with Michael Jordan is the stuff of marketing legend. In an homage to the ads that dropped over 25 years ago, Jordan Brand unveiled its “Be Like Mike” collection in collaboration with Gatorade. 

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Michael Jordan knew the agony of defeat all too well long before he became the undisputed greatest of all-time (The Bad Boy Pistons had his number for a hot minute). In a new Gatorade spot, Air Jordan along with other could be G.O.A.T.’s in their respective fields such as Peyton Manning and Serena Williams speak […]

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Michael Jordan is in the midst of celebrating 30 years of his popular Jordan line, with updated versions of his classic kicks hitting the streets. Gatorade, one of Jordan’s many endorsement partners, has remastered a classic commercial featuring the NBA Hall Of Fame legend.

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Even big corporations such as Gatorade couldn’t help themselves from ribbing LeBron James for his severe cramping in Game 1 of the 2014 NBA Finals.

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Robert Griffin III was last year’s NFL rookie of the year, quickly establishing himself as one of the NFL’s premier players. Gatorade and NFL films have teamed to create a documentary, RGIII: The Will to Win, about the star quarterback, which will also feature a title track courtesy of MMG rapper Wale called “No Pain […]

People shopping in one of Denver’s many stores can purchase a unique piece of sports memorabilia. Created in the wake of “Tiger-Gate 09,” a mysterious Gatorade bottle has hit Colorado shelves in what is obviously an attempt by someone to make a buck off of the misfortune of someone else. The bottles sport the word […]