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On Wednesday, July 2, celebrated director and filmmaker Spike Lee will be unveiling the new 1996 World Series Spike Lee collection as part of the New Era Heritage Series.

In conjunction with the launch, Lee will also be leading a panel discussion about fashion and culture, hosted at New York City’s Sunshine Theater.

New Era will have the honor of revealing their new Spike Lee collection before the icon participates in a Q&A with audience members.

As per press release:

The blue Yankees cap, as you may know, is the most iconic cap in the entire world. Back in the late 90’s Spike called the CEO of New Era and wanted him to create a red New York Yankees cap for him to wear to the World Series. New Era and MLB approved the cap because they knew Spike would be on TV and the cap would generate some buzz….little did they know that moment would literally change cap culture forever!

Today, New Era offers thousands of varieties in cap options and colors for men, women and children and New Era gives Spike a lot of the credit for paving the way.

Below, peep New Era’s ad from their upcoming cap collection.

Photo: WENN