ll cool j

Launching late last week, Rock The Bells, the global lifestyle brand dedicated to classic Hip-Hop created by LL Cool J, released its most expansive entry into the consumer products and apparel space with the launch of its “Hip-Hop is Essential” line.

One of Kanye West’s most recent antics is not sitting well with the self proclaimed greatest of all time. LL Cool J is making it clear Ye needs to put more respect on the brand he help build.

We can't front it was looking a little shaky for Todd Smith, but its good to know he still understands what is going on in these streets. 

With a proven bigot in office, the Hip-Hop community now is taking political matters into their hands. A new party has been launched and is seeking the help of some legendary MC’s for representation.


Like the rest of us older heads, Hip-Hop OG LL Cool J has an affinity for golden era rap music and is looking to throw up a new classic Hip-Hop channel on SiriusXM radio.

Over the weekend, veteran rapper and actor LL Cool J, born James Todd Smith, became the first rapper to win the Kennedy Center Honor.

When news of a modern slave trade in the African nation of Libya began taking hold in the news cycle, the images were jarring as expected. American artists such as T.I., LL Cool J, Pharrell Williams and others have spoken out against the practice, using their vast social media networks to heap criticism.

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LL Cool J has been nominated for induction into Rock & Roll Hall of Fame's 2018 class and is the only rapper about the 19 other nominees.

Maia Campbell looks like she needs serious help, but even LL Cool J can’t get through to her. The Hip-Hop icon was rebuffed when he reached out to his old In The House castmate. 

Maia Campbell recently landed in the news after a video surfaced of the actress asking for drugs in just her underwear at a Stone Mountain, Georgia gas station. Her former In The House co-star, LL Cool J, made a public call to reach out to Campbell, but the offer for help was sidestepped.

LL Cool J is hoping that President Obama, or the President after him, can pull some strings to pardon former drug kingpin Demetrius “Big Meech” Flenory. 

Tupac Shakur is going to be enshrined in the Rock & Roll Hall Of Fame in 2017. Congrats to him. He should not be going in there before LL Cool J though.