Air Jordan 1

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According to social media, a new Union LA x Air Jordan 1 High OG colorway is rumored to be dropping in 2023.

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Khloe Kardashian wore a pair of Air Jordan 1 "Mochas" to Bronny's game and now the resale value has soared.

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Nike to allow SNKRS users who've lost 20 raffles for previous Air Jordan 1 releases to gain exclusive access to the "Chicago" 1s.

Peter Parker and one of the most beloved brands are teaming up. Nike is planning to release a Spider-Man themed Air Jordan 1 in 2023.

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Every sneakerhead and sneaker collector knows that whenever a Travis Scott x Air Jordan collaboration drops, it’s a guaranteed L 99% percent of the time. According to some number crunching that’s been done on the topic, that percentage is just about right.

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The highly-anticipated Air Jordan 1 “Travis Scott” Low “Reverse Mocha”‘s haven’t even dropped yet and already we’re getting word of another colorway set to drop during the holiday season later this year.

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Who’s ready to take another painful L courtesy of Nike, Travis Scott, and the SNKRS app? We know we are!

It looks like the streets will have to pay a premium in order to catch that drip. Nike is rumored to be increasing the price on the Nike Air Jordan 1 High sneaker by the end of this year.

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The Dior x Air Jordan 1 collaboration was really one for the books as sneakerheads and collectors went bananas for the highly sought after collaboration, but can the Louis Vuitton x Air Jordan 1 collabo achieve the same level of hype and success? We’re about to find out.

Virgil Abloh’s posthumous legacy is already surging. His Off-White™ x Air Jordan 1 “Chicago” has almost doubled in price just a day after his passing.

At this point, Travis Scott is responsible for selling just as many sneakers as he does albums. The Houston rapper recently took to Instagram to stunt in a fit that featured yet another collaboration with Air Jordan.

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Ugh, we can already taste those sour L's in our mouths.