Hip-Hop couldn’t be more proud of Common for taking home an Oscar for “Glory” off the Selma soundtrack. But before hitting the Academy Awards the Chicago rapper got laced with a pair of gold Air Jordan 1s that happen to match his new hardware. 

The Air Jordan 1 continues to be one of the highly coveted silhouettes in the His Airness’ iconic sneaker cannon. A recent string of AJ1 colorways donned the names of respected Jordan Brand athletes, though Oklahoma Thunder’s Russell Westbrook was omitted from the pack; but don’t worry, his pair is on the way.

Being a Jordan Brand team member has its perks. Case in point, besides their own signature shoes, Carmelo Anthony and Chris Paul have been blessed with a pair of sick Air Jordan 1’s in distinct colorways. 

Rule of thumb, it’s very difficult mess up or go wrong wearing a sneaker with a gum sole. That said, the Air Jordan 1 High OG “Black/Gum” hits shelves tomorrow (December 6).

At this point, there are new J’s dropping every week. However, the Nike SB x Air Jordan 1 designed by skateboard legend Craig Stecyk (he was portrayed in Dogtown and Z-Boys) manages to stand out from the pack. 

Jordan Brand is hitting consumers from all angles this Christmas season. With the Air Jordan 5 “Oreo” due to release Friday, November 29, the house that Michael built announced another shoe set to drop in a week’s time.

The famed Air Jordan 1 haven gotten a lot of love in 2013. We’ve just passed the halfway point of the year, but we’ve already seen notable retros of Michael Jordan’s inaugural shoe. The recent unveiling of the “Formidable Foes” pack infers that this won’t change any time soon.

Jordan Brand is gearing up to release the Air Jordan 1 “Shadow,” which is sure to be a thirsted for colorway. 

Did you cop the Air Jordan Bred 11s? What about the Air Jordan Bred 4s that Finishline restocked on the low low? Or are you still trying to copy the multi-flavored Air Jordan 9s that dropped throughout the year? All this to say, Jordan Brand is winning this holiday season while a sneakerheads a wallet […]

Proud parents Beyoncé and Jay-Z stepped out for the first time in public with their baby daughter Blue Ivy. Carter La Familia hit Sant Ambroeus for lunch in NYC’s West Village. Blue Ivy was bundled up in Beyoncé’s arms (she’s rocking dark shades and some couture kicks via Isabel Marant) while Hov watches over them rocking […]