k-mart

Who needs a publicist when you got Instagram? Nicki Minaj used the social media platform to reveal her forthcoming K-Mart clothing collection. 

Nicki Minaj opened up about her latest collaboration, a new fashion line with Kmart and ShopYourWay.com. The 30-year-old announced the venture last month, which will expand into a full-fledged lifestyle imprint, and went into further detail during a promotional event in Beverly Hills, Calif. Friday afternoon.