Tide & 32 NFL Players Celebrate Fans & Their Passion For Team Colors Via Twitter Campaign

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Tide is an official NFL sponsor in charge of making sure team uniforms, and thus team colors, are looking their best. To help get fans involved, Tide has created “Tide Color Captains“—a player from each NFL team (including Ray Rice, Reggie Bush and Drew Brees)—that will serve as a photojournalists that will use Twitter to “share personal pictures of fans and moments that capture their passion for celebrating and defending their colors.”

The pictures taken and shared will be from anywhere that fans are proudly showing their team colors; on the way to game, pre-game, during the game or post-game.

“I know from personal experience that our fans make our team better, get us pumped and give us that extra edge out on the football field,” said New Orleans Saints quarterback Drew Brees via a press statement. “There’s nothing better than pulling up to our stadium or running out of the tunnel and seeing that sea of black and gold. It’s something that every player loves. That’s why I’ve partnered with Tide, to show fans how much we appreciate their support and dedication.”

Fans can follow their favorite team’s “Tide Color Captain’s” on Twitter as well as @TideNFL and the #ourcolors hashtag to see their colors in action. A list of the 32 “Tide Color Captains” is below.