Martin Berrios

Jaden Smith Leads New Louis Vuitton Womenswear Campaign

 

Louis Vuitton has once again pegged Jaden Smith as the star of their newest campaign. The child turned young adult star will be modeling in their women’s Series 7 advertising blitz.


Yes, you read that correctly—the After Earth actor will be modeling female clothing. This is not the first time Jaden has crossed gender boundaries in the name of artistic expression. In 2016 the luxury fashion house booked Smith as a model for their Series 4 Spring/Summer spread.

Creative Director Nicolas Ghesquière recently posted a photo via Instagram unveiling the first look at the forthcoming collection. The shot features a fully locked Smith who cut off his dreads before the recent 2017 Met Gala in May.

While he is not wearing anything too provocative in this teaser, a sleeveless white t-shirt, Jaden has been previously shot wearing a full blown dress in the name of shifting society’s view on fashion standards.

 

The first look at my new #lvseries7 campaign @louisvuitton starring @rileykeough and @c.syresmith shot by @bruce_weber #LVFW17

A post shared by 🆖 (@nicolasghesquiere) on

Several prominent Rap artists have shared their displeasure with the feminization of African-American males in popular media but the model-actor seems unbothered.

Is Jaden fighting the good fight or is just another pawn in the game? Sound off in the comments section below.


Photo: Louis Vuitton / Nicolas Ghesquière

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