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50 Cent Promotes Headphones, Discouraged By Interscope Records [Video]


50 Cent spoke with Spike TV live from the International Consumer Electronics Show (CES). The rapper/actor/entrepreneur was promoting his Sleek headphones and also mentioned some of his tribulations with Interscope Records.

As for why he started selling headphones, 50 told Spike, “It’s an extension to my passion for music. ’Cause I spend more time in the studio actually mixing material, making sure that the sound quality is right than the actual creating the idea. The song writing process is faster for me than actually finishing the song, the mixing.”

Fif went on to say that his were the best wireless headphones, going as far to say they’re better than Dr. Dre’s Beats By Dre wireless models. Although the “In The Club” rapper has dropped plenty of music to be heard on his headphones lately, such as The Big 10 mixtape, music via his Interscope Record label has been sporadic. When asked about his recent tweets about his career, first lambasting Interscope and then later apologizing to Jimmy Iovine, Fif expressed frustration.

“I wrote this album,” he said. “I went through the process of writing it and it’s been discouraging at points to not see the same effort from everyone.”