Last month, Snoop Lion and online retailer Overstock revealed their brand partnership via a commercial that featured the Reincarnated track, “Good Good.” Today, we discover that the West Coast legend actually shot a visual for the song.
An older, wiser Snoop sits alongside his wife Shante and three kids — his daughter Cori and sons Cordell and Corde — while he recites the lyrics from his melodic record. It’s actually very ill to see the veteran MC look so happy with his family.
On a separate note, viewers will notice the product placement at certain points in the treatment. That would be to promote a specially designated spot on the Overstock website called the “SnooperMarket,” where shoppers can purchase items personally selected by Snoop and his family.
Check out the video for “The Good Good” below.