Aloe Blacc drops the video for hit song, “The Man.” The song has just turned platinum and will be featured on the rapper turned singer’s new album, Lift Your Spirit.
You should be familiar with the song since it was featured in a national TV campaign by Beats By Dre. The visual finds the smooth voiced crooner floating through various scenes including witnessing a riot, playing the keys for a captive living room audience and marching for what is surely a righteous cause.
Props for the first scene where Aloe’s gear is clearly a homage to the cover of Marvin Gaye’s What’s Going On album. Another segment is an ode to Muhammad Ali’s release from prison.
Watch the Matty Barnes-directed video for “I’m The Man” below. Lift Your Spirit is out March 11.