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With Super Bowl Sunday just days away, a large part of the discussion (other than the game, of course) are the ads that air during commercial breaks. That said, brands have already began rolling out TV spots that cost at least 20 times the average person’s yearly salary.

Consistent players like Budweiser, Skittles, Old Spice, Snickers, NASCAR, and more look to proclaim their dominance with ads that range from hilarious to heartfelt.

Our personal favorite comes from Skittles, and shows Seattle Seahawks running back Marshawn Lynch interacting with press. Considering how much of a struggle it is to get him to converse with media, it’s safe to say the clip couldn’t be timelier.

Peep it below along with commercials from the aforementioned brands and then some after the jump.

Photo: YouTube

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