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For years, Pharrell influenced generations at a time with his avante-garde style. That said, he earned the 2015 Fashion Icon Award from the Council of Fashion Designers of America (CFDA), a win that was a longtime coming.

Skateboard P’s ability to mix high and low-end brands without looking like a mannequin has already cemented him in the fashion community. Style.com also points out the Grammy-winning producer’s increasing portfolio of collaborations with major brands, including G-Star, Moncler, and most recently, adidas.

With great timing, here’s a new spot for Three Stripes and Pharrell’s upcoming 50 sneaker “Supercolors” collection, which drops on March 27.

Peep it below.

Photo: Instagram