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Spike Lee announced his official endorsement of Democratic Party presidential hopeful, Bernie Sanders earlier Tuesday (Feb. 23). The director was featured in a new radio ad aimed at South Carolina voters just days before the state’s primary elections.

As reported by The Guardian, Lee’s radio spot was built around one of the pivotal moments in his 1988 college-themed film, School Daze. With Lee bellowing “Wake Up!” in a similar fashion to Laurence Fishburne’s Vaughn “Dap” Dunlap character from the movie, the ad calls for South Carolinians to look at Sanders’ record and the fact he’s never taken campaign investments from corporate holders.

“Wake up!” shouts Lee. “Wake up, South Carolina! This is your dude Spike Lee. And I know that you know the system is rigged. For too long we’ve given our votes to corporate puppets. Sold the Okie-doke.”

Lee goes on to mention Sanders involvement with civil rights activism and his refusal to take investments from corporate entities in a bid to show the Vermont senator and Brooklyn native as a man of the people.

The South Carolina Democratic primary votes will begin 7:00 a.m. ET on Saturday, February 27.

You can hear Spike Lee’s South Carolina radio advertisement in the audio clip below.


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