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It was recently revealed that adidas had leapfrogged over Jordan for the number 2 spot in the sneaker game. Now that they know they’re on fire they’re not letting up on the heat and continue to bombard the market with new and spiffy creations.

Their latest concept is the SPEEDFACTORY AM4 running shoe that features BOOST cushioning that joggers will surely appreciate.

For their latest concept adidas enlisted the help of a group of runners who gave insight into the design and overall silhouette. The end result really is something to appreciate.

The first drop is specifically tailored for the city of London, but eventually some SPEEDFACTORY AM4’s made for the streets of New York, Los Angeles, Paris, Shanghai, and Tokyo are set to be produced. Can’t wait.

Check out the joint below.

Photo: adidas