Nike has billboards up in Los Angeles and New York City asking for help on a shipment that went missing in June 1985 and there’s “something supernatural about.” At least that’s what you’re told when you dial the number on the ad—1-(800)-561-1985.
Of course, we called and besides a message saying the shipment is “moving west, and pretty quickly,” GPS coordinates were provided; latitude 34.04031, longitude -118.26688.
Keep in mind that the third season of Stranger Things hits Netflix on July 4, and is set in 1985. An ill retro sneaker release for a 1985 model, maybe? A collection of 80’s gear?
If there are any doubts, the @nikestore replies pretty much give the connection away.
Peep the missing truck below.