Fashion
Who knew that rappers had so much of an effect on what people wear? Jigga rocked jerseys representing different cities where he was performing during the Hard Knock Life Tour and a jersey revolution began.
Throwback jerseys took over the industry until Jay declared, “I don’t wear jerseys, I’m 30 plus, gimme a crisp pair of jeans N***a, button-ups…”
Jay also switched it up to cardigans and rosary necklaces after being the first rapper with his own sneaker endorsement deal with Reebok.
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