The fashion industry continues to do their best to offer support during this seemingly never ending pandemic. One luxury retailer has given back to The Big Apple’s essential workers.
As spotted on The Cut Louis Vuitton has made good on their promises. Back in March the French fashion house announced that they would be donating 40 million surgical masks throughout several cities throughout the world who were severely impacted by COVID-19. Their inventory has finally made its way to the staffers who make keep the world’s greatest city keep going. According to the article LV has sent 2,500 masks for the Metropolitan Transportation Authority (MTA).
In light of the health crisis the Louis Vuitton Moët Hennessy Group repurposed many of their factories to start producing surgical masks. “By virtue of its global distribution network, LVMH has managed to secure an order with a Chinese industrial supplier for a delivery of 10 million masks in France in the coming days (seven million surgical masks and three million FFP2 masks). The order will be repeated for at least four weeks in similar quantities (i.e. approximately 40 million masks)” the statement read. “In order to secure this order during an extremely tense period and to ensure that production begins today, Bernard Arnault arranged for LVMH to finance the whole of the first week of deliveries, amounting to five million euros.”
View this post on Instagram
#LVMHJoinsForces x #LouisVuitton Sharing an initiative of support from @louisvuitton, with love: In order to provide protective gear to healthcare workers, Louis Vuitton has repurposed several of the Maison’s ateliers across France to produce hundreds of thousands of non-surgical face masks. In partnership with the Mode Grande Ouest textile network, this initiative will donate the much-needed protective gear to frontline healthcare workers. Thank you to the hundreds of artisans who have volunteered to create these masks, as well as everyone doing their part to fight this global pandemic. #StayHomeStaySafe #LVMH
As of last week over 22,000 people have died in COVID-19 in New York City.