According to Hypebeast Reebok will be retroing the classic 90's sneaker later this month and will be joining a few 90's re-releases such as the Shaquille O'Neal "Shaqnosis" and Allen Iverson "Question Mid" models. We're lowkey surprised they waited this long to retro all these classics.


Reebok has reached deep into its historical archives to revive a number of its classic styles in recent times, doing so once more with the DMX Trail Shadow. With six new colorways, the updated sneakers come in the Future, Trail, and OG styles with the corresponding designs and details to match.


Reebok is remixing the past, proudly. The apparel company has linked with a bevy of emerging artists, including Childish Major and J.I.D., to bring their newest drop to life.


Today (Oct. 26), Reebok Classic releases its latest short film bigging up the return of the Aztrek sneaker. In the clip, social media personality Jay Versace visited Shaquille O’Neal in his home, and raided the NBA Hall of Famer’s closet. 

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On Monday, Reebok Classic announced the Atlanta rapper Gucci Mane has signed on with the company for an updated version of the Workout Plus EG.

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Future helped launch Reebok’s new ZOKU Runner. So it makes sense that the Atlanta rapper is getting his own proper Reebok Classic ZOKU RUNNER x Freebandz that drops this Friday, March 17. 


Teyana Taylor is repping 54-11’s heavy. The G.O.O.D. Music singer and actress just dropped the second part of her “Free Your Style” campaign with Reebok.


Teyana Taylor is rolling with Reebok. The G.O.O.D. Music artist and athletic brand have announced a new partnership. 

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As far as we know, YMCMB’s Tyga can’t slam dunk or throw a football 60 yards. Nevertheless, the Compton rapper does have a knack for making catchy tunes and now has his own signature sneaker called the T -RAWW, courtesy of Reebok Classic. 


Recently, Philadelphia native Eve kicked it back in her hometown as part of a short documentary being created in conjunction with Reebok Classics and Complex. The “Gotta Man” rapper stepped through South Street and her Martin Luther King Jr. High School alma mater before finishing up with a performance at Kung Fu Necktie.