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Nike Basketball’s 20 Designs That Changed The Game [PHOTOS]


Nike Air Zoom Huarache 2K4, 2004

The idea was to bring back classic basketball design principles in a very modern way.”- Eric Avar

To understand how far Nike had pushed the language of basketball shoe design, by 2004 experimentation had almost become a norm, meaning a clean, classic look appeared downright subversive. Balancing modern and classic was the Nike Air Zoom Huarache 2K4’s purpose, and Eric Avar and the team had a new kind of player in mind, operating in a zone that was neither Force, Flight nor Uptempo. In the resulting design, the Phylon sole and Zoom Air responsiveness, alongside an evolved version of the Huarache ankle support, combined to become a player and fan favorite. The Nike Air Zoom Huarache 2K4 also enjoyed time on the global center stage while being showcased on the feet of USA basketball athletes. There’s a reason it took several years for another shoe to earn the right to carry the Huarache moniker. With a sleek silhouette that shifted the prevailing mindset, as well as an influence that can still be seen today on Nike Basketball shoes, the Nike Air Zoom Huarache 2K4 sent basketball design down yet another new path.

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Comment Comments: 2 Tags Tags: nike basketball, charles barkley, tinker hatfield

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  • Shay

    I tried to get thru this post on my cellphone but the ads on EVERY SINGLE PAGE is quite ridiculous. It took me 10 mins to get to page 5 & I couldn’t take it anymore. You guys should be ashamed of yourselves.

  • Dani

    Guys… Could you use a simple sideshow for pictures? there is plenty of free solutions, it’s basically a 5 min installation