GALLERY, KICKS, News, PHOTO OPS, The List

A basketball shoe is only as good as it is comfortable, which naturally helps its user perform at high level. Nike has upped the ante with its all-new React cushioning, which will debut in the forthcoming  Jordan Super.Fly 2017 and Nike React Hyperdunk 2017 shoes.

News, PHOTO OPS

Hate or it love it, Drake is always cooking up some fly ish. Drizzy took to Instagram to reveal he was in the lab with Nike design legend Tinker Hatfield.

GALLERY, KICKS, News, PHOTO OPS, The List

Get your coins ready. The Air Jordan 1 Hi Retro in the beloved Black/Royal Blue colorway drops this Saturday, April 1.

News

Michael Jordan made a big announcement during tonight’s North Carolina vs. Duke basketball game. At halftime, Air Jordan announced that his Jordan Brand will be outfitting UNC’s football team with its uniforms, iapparel and shoes.

drake, GALLERY, KICKS, News, PHOTO OPS, The List

When Jordan Brand first linked with Drake, many scoffed since Drizzy once proudly, if unknowingly, sported fake Jordans. Nevertheless, the relationship is flourishing and the 2017 Jordan x OVO collection has just been unveiled.

News, Sports

Michael Jordan has earned a reputation as one of the NBA’s greatest trash talkers, but Richard Hamilton recently shared a tale that His Airness is probably not going to win awards for being the most gracious guy ever. Rip sat down with ESPN and retold the details of a moment he had with Jordan in […]

KICKS, News, Video

With all the moves that Rebook and adidas are making to gain ground on Nike, Michael Jordan continues to prove to be the dream shatterer in retirement that he was in his prime.

GALLERY, KICKS, News, PHOTO OPS, The List

With the 20th anniversary of Space Jam upon us, there was no question Jordan Brand would go all out to honor the seminal film. Besides the always highly coveted Air Jordan 11 Retro Space Jam, JB has revealed an entire collection that includes an Air Jordan 1, Air Jordan XXXI and much more.

GALLERY, News, PHOTO OPS

Michael Jordan was known to be an early riser to get in his workouts. In honor of this, Jordan Brand has launched The Breakfast Club; digital training regimens and apparel to get you right for next season, early. 

GALLERY, KICKS, News, PHOTO OPS, The List

From Charles Woodson to Desmond Howard to Tom Brady, to say that the University of Michigan’s football program is stories is an understatement. Jordan Brand new the deal, and is now outfitting Michigan Football with its gear. 

GALLERY, KICKS, News, PHOTO OPS, The List

The Air Jordan 1 “Banned” is getting another retro release this year. Last time sneakerheads were able to get their hands on a pair(minus the resell tax) was in 2011, and in 2016 the shoe inspired the launch colorway of the new Air Jordan XXXI.

GALLERY, KICKS, News, The List

Tonight (July 20) in Las Vegas, Jordan Brand officially unveiled the Air Jordan XXXI. Michael Jordan’s latest signature sneaker is the first Jordan sneaker to feature a Nike Swoosh since the Air Jordan 1.