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As for what Kanye will do now that he's basically the most toxic celebrity in the game thanks to his antisemitic rants is anyone's guess.

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While we're not sure if adidas actually regrets working with Kanye as his Yeezy line took the brand to Olympian heights they hadn't seen since Run DMC put Shell Toe's on the map in the '80s, we know they won't be seeing that kind of run anytime soon (no shots).

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Either the internets’ are stepping up their troll game, or God is blessing all the hypebeasts. It seems Kanye West‘s newest effort is being delivered via his new shoe release.

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It seems that Kanye wants to do more than get his product distributed by adidas. According to a new interview Yeezus wants a corporate job with the sportswear giant.

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Kanye West is stepping up his product launches. He has purchased several print advertisements with some of the most high-profile daily periodicals in America.

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Trippie Redd might be setting off an expensive trend of sorts, this after he tossed a pair of Kanye West’s Yeezy Boost sneakers off a balcony. 

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Kanye West’s return to Twitter has proven to be worth the wait. The rapper recently shared photos of multiple sneaker releases that will be hitting stores this year.

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Product leaking is now risky business. It seems Twitter has shut down the very popular Yeezy Mafia account.

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Yeezus has resurrected via Twitter. The rapper took a stroll down memory lane and took a jab at his former footwear partner.

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Kanye might have a legal fight in his hands so his name stays his name. A Chinese company has trademarked his brand for apparel items.

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Can you feel it? Another adidas Yeezy release is on the horizon and with it comes the hype of beasts who’s hungers know no end and resellers whose ambitions know no mercy. Seriously though some new adidas Yeezy’s are coming this weekend and don’t be surprised if you have a hard time trying to get […]

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Kanye West has been seen sporting a pair of thick-soled running shoes in recent times, and now the sneakers are aimed for release to the public. Yeezy Supply published a link for a pre-sale for the Yeezy Boost Wave Runner 700 sneaker, which has already sold out.