Always the forward-thinker (no matter how scatter-brained), Tyler The Creator has announced his plans to start his own Internet TV company.
During the Code/Media conference in Las Vegas on Tuesday, the Odd Future top dog revealed his ingenious idea alongside Lloyd Braun, CEO of Santa Monica-based company Whalerock Industries.
“It’s basically ‘my brain’ in one place,” Tyler explained. “My generation is the Internet. That’s all we know. [This thing] controls our life. So, what [you guys] sit and try and figure out…got these graphs and try to study stuff, you guys are studying us so you can keep a job. It’s the truth! Let’s just cut the middle man out–which would be the cable company–and get straight to the point.”
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Tyler, The Creator is no stranger to digitized media, seeing he’s become a fixture on Adult Swim. And who can forget his banned Mountain Dew commericials that eventually prompted him to be labeled as advertising risk taker?
“The way that I got famous was me going on Tumblr and creating my own website…next thing I know Sony is like, ‘Hey! We’ll give you X & O to do this’ and I’ve used them to my advantage,” he continued.
Check out the Tyler’s Internet TV company announcement in the first clip and his Q&A segment on the next page. He has a scenario for every question that’s flung his way.
[Hypebeast]
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Photo: Code Media
