“It’s what you want baby.” Wu-Tang Clan’s pioneering Wu-Wear clothing line is making a comeback 20 years after it’s debut.
XXL reports that German designers Donaldson Sackey and Sainey Sidibeh of CPxArt have taken over as creative directors for the vintage hip-hop clothing line and will be relaunching and rebranding it as “Wu-Wear Renaissance.”
The Renaissance collection will have 10 new pieces, and is scheduled to drop this summer in July or August.
OGs will be delighted to see the line make its return. When Wu-Wear first dropped it instantly became a hit. While it was not the first Hip-Hop influenced clothing line, it one of the first if not the first clothing lines that was directly linked to a rap crew, paving the way for Outkast Clothing, G-Unit Clothing, Sean John as well as no-so-dope clothing lines like Shady [Eminem] and Snoop Dogg Clothing.
Wu-Tang also showed their marketing savvy by recording a commercial disguised as a music video and hit single. Take a look at the first peek below.