Footaction

Foot Locker reportedly had a great Q1 when it comes to earnings. However, that means the athletic sneakers and apparel retailer will be closing its Footaction stores.

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Partnering up with the likes of Myke Towers, Brytiago, Arcangel and De La Ghetto, to help bring some Latino heat, the new initiative is set up to help highlight a culture that's been overlooked by many outside of the barrio and at times demonized by a certain orange mouthpiece who's whole agenda is to divide and conquer.

Footaction is focusing on some of the most creative youth this nation has to offer to invest in the future design. The brand is teaming HBCU students for its No 1 Way design program. 

Footaction and Champion Athleticwear are launching a collection with West Philadelphia designer and artist King Saladeen.

Today (August 8), Footaction launched its latest No One Way campaign to highlight the next wave of creatives steeped in art, culture and style. Some of the “creative directors” chosen by the brand include G.O.O.D. Music/Cactus Jack rapper Sheck Wes and Theo Martins. 

He doesn’t call himself “The Machine” for nothing. Gucci Mane’s been on his grizzly and now he along with Uber Everywhere artist MadeinTYO and One Night Only MC, Cousin Stizz are teaming up with Footaction for a Youtube digital joint called Summer Hustle.

Pink Dolphin, a reputable and well-respected streetwear brand, recently teamed with Puma to create a fresh collection. We spoke to the designers, Cena Barhaghi and Neima Khaila, for some insight into their collab with Puma., which can be found at Footaction, upon the release of its second collection with the brand, out now. 

E-40, Omarion, BJ The Chicago Kid and Casey Veggies took a road trip, and Footaction was there to document everything, and keep them dipped in the latest sneakers and apparel. The Footaction Free Flow docuseries premiered today with the aforementioned artists on a cross-country trip back to Cali. 

The biggest pet peeve for the casual sneaker connoisseur is not being able to cop a fresh pair of kicks without camping out or getting curved online due to bots. Footlocker, Footaction and Champs Sports are prepping an “App Launch Reservation Procedure” that will give customers the edge in scoring a pair of coveted kicks.

Part two of Footaction’s bicoastal epic holiday concert series commenced yesterday in Newark, New Jersey as the honorable Busta Rhymes celebrated an unprecedented 25 years of Hip-Hop infamy at The Prudential Center.

The most wonderful time of the year for Hip-Hop & R&B always happens in Los Angeles when Cali Christmas is on the calendar. Despite the task at hand to build on the growing insurmountable legacy the annual mega concert has brought to the table, Footaction and Power 106 managed to give the fans the biggest […]

Tyga a.k.a. King Gold Chains has just betrayed his favorite color with a new L.A. Gear sneaker.