hitboy

SUPRA launched their Skytop III “LA” sneakers at the grand opening of the company’s Santa Monica, Calif. store Thursday (April 25) night. Only 100 pairs of the limited edition kicks will go up for sale, exclusively at the location.

Justin Bieber is calling in the Hip-Hop heavyweights for is forthcoming Believe album. The project, produced by Scott “Scooter” Braun and Usher, features appearances from Nicki Minaj, Drake, Big Sean, and Ludacris.  On the production side of things, the 18-year-old has teamed with Diplo, Hitboy, Rodney Jerkins, among others, to help construct the album’s sound.

Less than 24 hours after Kanye rapped “Tell PETA my mink is dragging on the floor,” on his new Hit-Boy produced track “Theraflu,” the animal gangstas let Kanye West know how quickly s**t can get real. PETA’s Vice President Dan Matthews recently released a statement condemning the line and Kanye West’s reputation.