R&B crooner Tyrese Gibson, 34, and the Hip-Hop legend Joseph “Rev. Run” Simmons, 48, have collaborated on a book titled Manology: Secrets of Your Man’s Mind Revealed. That’s right, the unlikely duo are offering women advice on how to better understand their men.
Black Enterprise caught up with the “It’s Like That” rapper (he’ll always be an MC) and “Sweet Lady” singer to discuss how the book came together, how it expands their respective brands and much more.
BlackEnterprise.com: Rev. Run, we all know your brand via television, your journey from Run DMC to reverend to family man. How does a book collab like this change the game a bit?
Rev. Run: It definitely brings a different twist to my brand of mentoring people in relationships and mentoring them through my television show. Tyrese is a very brilliant man. … He’s smart, forward-thinking and he’s on Twitter, with millions of followers. He speaks the truth all day long. He’s not your average celebrity tweeter; He’s tweeting to help people. … He does voice-over diaries where he teaches people wonderful things about how to guide their lives. He had a book called ‘How to Get Out of Your Own Way,’ so he’s obviously a great match for me. ….We share some of the same values. … This book is a very exciting journey for me.
Manology: Secrets of Your Man’s Mind Revealed is in stores now. Read the rest of the interview over at Black Enterprise.