HipHopWired Featured Video

Hit-Boy said that he beats once trumped his rhymes. Note the use of “once,” as he’s released a visual for his Nipsey Hussle-assisted track “Alert.”

First and foremost, the production is harder than 1000 Zeus slaps, as Big GhostFASE would say. Chants of, “You ain’t felt this sh*t since The Chronic,” creates the air of a new West Coast anthem around the track. The Nem Perez-directed clip reiterates that sentiment, as Hit-Boy and Neighborhood Nip parade throughout their native California with some fine women in tow.

At the moment, “Alert” is a freebie track for your listening pleasure. But Hit-Boy did reveal that he’ll appear on a new project by his HS87 clique called We The Plug, as well as his solo effort HITstory 2.

Check out the Grammy winner’s new video below, and give us your thoughts on it in the comments.


Photo: YouTube