Trademark

After denouncing the Metaverse it seems Kanye West is going to eventually take his talents there. He has filed a YEEZUS trademark for NFT purposes and more.

The trademark battle between Beyoncé and wedding planner Veronica Morales rages on, this after Morales responded to the Houston superstar recently filed court papers regarding the case. After naming her child Blue Ivy Carter a “cultural icon,” Morales is fighting the distinction, using a legal definition of the term as her defense.

Cardi B continues to find out how real her Invasion Of Privacy really is. The life of the Bronx bombshell comes with ups and downs; last week was no different.

Lizzo has risen to become one of 2019 top acts across all music genres, and now she’s using her fame and influence to further her business. In recent court filings, the rapper has trademarked a lyric from one of her songs, “100% That B*tch,” to use in merchandising and other endeavors.

Nipsey Hussle‘s tragic loss has left behind a towering and still developing legacy that members of the gang he was a part of hope to keep intact. The Crips holding company has filed legal documents to trademark the late rapper’s “The Marathon Continues” slogan and to build community programs around the phrase.

Kobe Bryant has been known as the “Black Mamba” since his playing days with the Los Angeles Lakers. The future NBA Hall of Fame shoo-in is currently battling a pharmaceutical company over the rights to the iconic nickname.

Beyoncé is still in the middle of an odd legal tussle regarding the use of her daughter Blue Ivy‘s name by a wedding planner who believes she has rights to do so. The Houston singer is refusing to hand over documents and private texts between her husband Jay-Z and mother Tina Lawson that the wedding […]

Dwyane Wade and Gabrielle Union are the proud parents of a beautiful baby girl who they feel could become a star in her own right. The couple filed trademark applications on the nickname of the daughter, 4-month-old Kaavia James, in hopes that the “Shady Baby” brand will be a hit with the masses.

Kanye wants to keep his name as his name. The rapper is trying to protect his brand throughout multiple consumer packaged good categories.

Kanye might have a legal fight in his hands so his name stays his name. A Chinese company has trademarked his brand for apparel items.

Pharrell’s last album G I R L will see new life in 2018. He has recently filed paperwork to own the naming rights for merchandise opportunities.

Jay-Z‘s “Story of O.J.” featured an animated figure that appeared to be snatched directly from the minstrel show era with an uncanny resemblance to the Brooklyn rapper. Jaybo, whose image has been used in memes popularized via social media, will now appear on merchandise coming soon after Hov trademarked the character officially.