Donald Glover Shoutout Gives Migos’ “Bad And Boujee” 243% Surge In Spotify Streams
Migos already had a hit rap song with “Bad And Boujee,” but after the Donald Glover shoutout they received at the Golden Globes, they officially have a pop phenomenon.
Billboard reports that the song has had a 243% surge in Spotify streams since Sunday night. Television star Donald Glover introduced the Migos and their song to a completely new audience when he gave them a shoutout during an acceptance speech for his show Atlanta winning the Best Television Series – Comedy or Musical. The show drew in an estimated 20 million viewers.
“I really wanna thank the Migos — not for being in the show, but for making ‘Bad and Boujee,’” he said. “Like, that’s the best song, ever.”
Glover later went on to declare that Migos were the “Beatles of this generation.”
Donald Glover's acceptance speech after winning a Golden Globe for Best TV Series-Musical or Comedy pic.twitter.com/H2n7i76LH5
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As you could tell from the looks on the faces in the audience, there was an entire world who did not have any idea of what Glover was talking about. There were even some reporters who thought Migos was pronounced “my-goes.”
But now that the rap hit is officially a pop smash expect for the song to gain even more popularity in the coming weeks. The song recently topped Rae Sremmurd and Gucci Mane’s “Black Beatles” on the Billboard Hot 100 making it the top song in the country.
Migos’ new album CULTURE drops on Jan. 27.