Nike can’t catch a break. First Zion Williamson who could be a potential signature athlete for the company saw his sneaker explode while playing hurting himself in the process. Now according to numerous customer complaints, a software update is bricking its expensive Adapt BB self-lacing sneakers that launched last week.
With the NBA All-Star game a couple of weeks away, Jordan Brand and Nike have officially unveiled their 2019 All-Star collection. The drop includes limited-edition colorways of the signature kicks of JB and Nike athletes Russell Westbrook, Kevin Durant, Paul George and Kyrie Irving as well as the Air Jordan XXXIII.
The A is about to be on a different level of lit in February. Nike is launching a pop-up shop in The Big Peach.
Nike is celebrating African American culture to start of 2019. The sportswear giant will be releasing a drop that will help consumers embrace their heritage.
After much speculation and fanfare, Nike’s self-lacing basketball sneakers have finally arrived. Today the sportswear giant unveiled its Nike Adapt BB sneaker that features its power lacing system and revealed Boston Celtic rising star Jayson Tatum will be the first rock them on an NBA court.
Don’t give Nike a reason to drop new colorways to classic silhouettes because you know they’ll do it… and they have again.
Yes you read that correctly. The sneaker giant is changing their strategy for 2019 and beyond.
Nike has been teasing us for a while with the idea of self-lacing shoe since Marty McFly first donned the Nike Mag. We have seen glimpses, but it looks like the company Phil Knight built is heading towards a reality where power-lacing systems are a thing with a new basketball shoe in 2019.
To honor the teams who have locked in a playoff spot for the NBA 2018-2019 season Nike has curated capsuled jerseys. And they are pretty litty.
Today (Dec. 4), Foot Locker revealed its exclusive Nike drops for December that features a “Home & Away” collection and a bonus to the brand’s “Discover Your Air” campaign, a 20th anniversary of the Tuned Air model.
Kyrie Irving‘s signature sneaker has been quietly becoming a favorite among sneaker enthusiasts thanks in large part to its price, design and fire colorways. The KYRIE 5 is continuing that trend with Nike announcing a collaborative effort with Concepts to bring a very unique version of all-star PG’s shoe to life.
Whether you’re a Playstation person or an XBOX extremist (we swear it sometimes seems to be reaching democrat and republican rivalry these days), no one can front that Playstation collaborations with Nike tend to outshine your average limited edition drops that hypebeasts drool over.
