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Even while behind bars Young Money’s Jerry Sloan is making plays.

Lil Wayne is the poster boy for a nationwide ad campaign for the video game, Def Jam Rapstar.

In the ad – featured in the latest issue of ESPN The Magazine – Wayne appears on stage, in front of a crowd, standing with his hands clasped with one unlocked handcuff dangling from his wrist.

The karaoke-style game features classic and popular hip-hop songs that users can interactively perform to. Some tracks featured on the game include “Juicy” – The Notorious B.I.G., “Scenario” – A Tribe Called Quest, “Still Not A Player” – Big Pun, “I Get Money” – 50 Cent and “A Milli” – Lil Wayne.

The game is set to be released on October 5.

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